Seniors above 80 have even higher rates of poverty due to greater vulnerability to income risks. This can be attributed to the fact that many have little to no earnings and are more likely to incur increased medical expenses. By offering a senior discount, businesses can give older customers one less financial concern to worry about.Read More
In this highly interconnected digital age, staying up-to-date on breaking news, work emails, and last minute calendar changes means having access to Wi-Fi. Offering free Wi-Fi in shared spaces creates a mutually beneficial environment for customers, colleagues, and the greater community. Fast, secure, and reliable Wi-Fi will not only expand your customer base, but it will also help you foster a collaborative space and new opportunities for your business.Read More
Customers seeking alternatives to meat would have been hard pressed to find tempeh and seitan in a typical U.S. grocery store a decade ago, but today, these popular substitutes, as well as the emergence of plant-based proteins that emulate the texture and flavor of meat, are part of a plant-based food boom that is projected to reach $140 billion by 2029.Read More
Caring for a baby is hard enough, but for many families finding a safe place to change a dirty diaper is as challenging as finding a vegan option in a steakhouse. Modern families come in all shapes and sizes, but despite the huge range of family norms, baby changing stations are still offered almost solely in women’s restrooms.Read More
People with Sensory Processing Disorder (SPD) can have a hard time processing sensory information if their sense of sight, sound, taste, touch, or smell is overwhelmed, according to the STAR Institute. When overwhelmed, people with SPD can succumb to sensory overload, causing them to feel a great amount of stress, anxiousness, and physical pain. In order to make the Ithaca community more accessible for people with SPD, we need to consider sensory needs when designing businesses and public facilities.Read More
Bright lights, bustling shops, sweet treats, new experiences.
The holiday season is upon us. For many people, this time comes with high anticipation and excitement. For people like my clients and me, the holidays present unique challenges and opportunities.Read More